Going to South Korea for a trip and taking the opportunity to undergo some cosmetic treatments has become the norm for many people. But at first, I was also confused – Thermage, HIFU, Potenza, EMFACE… These names all sounded very impressive. Which one was right for me? How much did they cost differently? What was the local market situation in South Korea like?
This time, I will compile a comprehensive guide to medical beauty devices from South Korea, covering the 8 most popular devices currently on the market. You will learn about their working principles, suitable user groups, and approximate prices in one go. The article is quite long, so I suggest saving it and reading it at your leisure.
I. The most popular medical beauty devices in South Korea: Get to know 8 of the most popular devices at once
Let me start with a general principle: The pace of innovation in medical beauty equipment in South Korea is truly remarkable. Many devices that have not yet become widely available in Europe and the United States are already being used extensively in dermatology clinics in Gangnam, Seoul. The following 8 models are currently the most popular and frequently discussed in this field.
1. Thermage FLX – The classic king of radiofrequency treatments
Thermage is a name that many of you must have heard before. It represents the category of monopolar radiofrequency devices. By generating 6.78 million electrical vibrations per second, it heats the skin from the epidermis all the way to the dermis, thereby stimulating the contraction and regeneration of Collagen.
The latest generation is the FLX, which boasts significantly reduced pain compared to the previous model, and the treatment time has also been shortened by approximately 25 minutes. Many Dermatology institutions in Gangnam regard it as the primary device for anti-aging treatments.
Suitable for: People with mild facial relaxation, fine lines, enlarged Pores, or those who wish to Lifting the contours of their face.
Duration of effect per treatment: approximately 12 to 18 months
Reference prices in South Korea: For a full facial treatment, the cost ranges approximately from 1.8 million to 93.5 million won (depending on the number of treatments and the clinic chosen).
2. HIFU (Ulthera / Korean version of HIFU) – The ace of deep tissue lifting treatments
HIFU and Thermage are often compared with each other, but their mechanisms of action are completely different. HIFU uses high-intensity focused ultrasound waves, and the energy is concentrated in the SMAS fascia layer – exactly the same layer that is targeted during traditional facelift surgeries.
In South Korea, there is both the original Ulthera device as well as local brands such as Doublo, Utims, and Lex755. The prices vary significantly, and the effectiveness of these treatments also depends on the experience of the practitioner performing the procedure.
Suitable for: People with sagging mid-to-lower facial areas, blurred jawlines, drooping Apple Zone, or deepened Nasolabial Fold Correction.
Duration of effect per treatment: approximately 12 to 24 months
Reference prices in South Korea: The original Ulthera device for the entire face costs approximately ₩2.5 million to ₩95 million; the South Korean version costs approximately ₩1.2 million to ₩92.5 million.
3. Potenza – The ultimate solution for scars and Pores
Potenza is actually a general term for a category of devices. Common examples include Fractora and Fortella from the Israeli company INMODE (formerly Invasix), as well as the locally produced Potenza radiofrequency microneedling devices from South Korea. The principle behind these devices is that the microneedles deliver radiofrequency energy while penetrating the skin, thereby stimulating collagen production in two ways.
After the treatment, there will be a period of redness, but once the skin has recovered, it will become significantly smoother. Acne scars, Pores, and stretch marks can all be treated in this way.
Suitable for: people with enlarged Pores, acne scars, old scars, stretch marks, and fine lines.
Duration of effect per treatment: approximately 12 months (it is recommended to undergo 3–5 treatments).
Reference price in South Korea: approximately ₩800,000 – ₩92 million per treatment.
4. EMFACE – The hottest dark horse device of 2024
EMFACE is a brand-new anti-aging device launched by the American company BTL at the end of 2023. It is touted as “the world’s first device capable of simultaneously treating facial muscles and skin.” This device emits both Synchronized RF and HIFES technologies, which heat and stimulate collagen while simultaneously helping facial muscles engage in a form of “passive exercise.”
This model was quickly introduced by the Gangnam Dermatology Institute in South Korea and is currently generating a great deal of discussion.
Suitable for: People with fine lines on the Forehead, sagging Apple Zone, or loose facial contours who do not want to undergo invasive treatments.
Duration of effect per treatment: approximately 12 months (4 standard treatments)
Reference price in South Korea: approximately ₩1.5 million to ₩93 million per treatment (for a standard 4-treatment course, the total cost is approximately ₩5 million to ₩99 million).
5. Rejuran Healer – The representative of the Korean trend in baby needles
Strictly speaking, Rejuran is not a device; it is an injectable pharmaceutical product (a PN/PDRN preparation derived from salmon DNA). However, since it is often used in conjunction with devices, it is mentioned here together with them.
Rejuran is available in various models, with the most popular being the Rejuran PN. This product is administered through extremely fine needles at specific points across the face, enabling the repair of damaged cells and the stimulation of collagen production. After treatment, the skin becomes smoother, fine lines are reduced, and it is also suitable for sensitive skin types.
Suitable for: people with sensitive skin, those suffering from fine lines, enlarged Pores, or those in need of post-treatment recovery.
Duration of effect per treatment: approximately 4 to 6 months (it is recommended to undergo 3 to 4 treatments).
Reference price in South Korea: approximately ₩500,000 – ₩91.2 million per treatment.
6. Hyaluronic acid injections (Meso/nutritional injections) – the basic option for hydration and moisturization
Hydrofiller injections are also a type of injectable procedure that uses extremely fine needles or hydrofiller guns to deliver nutrients such as Filler, vitamins, and amino acids directly into the dermis. In South Korea, this treatment is commonly referred to as “Meso” or “functional hydrofiller,” and the formula can be customized according to individual needs.
The basic version consists solely of Filler, while the enhanced version includes botulinum toxin and whitening ingredients. The frequency of administering it once every three months is the mainstream practice among local people in South Korea.
Suitable for: People with dry and flaky skin, those whose makeup doesn’t stick well, or those who want to improve the overall moisture level of their skin.
Duration of a single treatment: approximately 1 to 3 months
Reference prices in South Korea: Basic glow treatments cost approximately ₩150,000 to ₩9.5 million per session, while functional glow treatments range from ₩300,000 to ₩9.8 million per session.
7. INMODE (inMode Diamond Super Platform) – An all-round solution for both the face and body
INMODE is a multi-functional platform launched by a major Israeli medical equipment manufacturer. The Fractora (Potenza), Forma (radiofrequency skin tightening), and Morpheus8 (body Potenza) mentioned above are all among its available attachments. A single main unit can be equipped with different probes, making it suitable for use on both the face and the body.
In Gangnam, Seoul, the INMODE device is the primary equipment used by many Dermatology clinics, as it offers excellent value for money and a wide range of indications.
Suitable for: People who desire a multi-functional solution and wish to improve both their facial appearance and body.
Duration: Depending on the chosen treatment plan, it is generally recommended to follow a structured treatment schedule.
Reference price in South Korea: Approximately ₩600,000 – ₩91.8 million per treatment session.
8. Pico lasers (Picosure / Discovery PICO) – Experts in dealing with pigmentation issues
Pico lasers are different from the devices mentioned above; they are primarily used to address pigment-related issues. Their extremely short pulse duration (at the Pico level) allows them to break down melanin into smaller particles, resulting in a much more efficient metabolic process compared to traditional lasers.
In South Korea, the commonly used devices include Picosure from Cynosure in the United States and the original Discovery PICO from Italy. These devices are very effective in treating freckles, sunspots, liver spots, and tattoos.
Suitable for: people with freckles, sunspots, melasma, liver spots, tattoos, or those who wish to achieve overall whitening and brightening of the skin.
Duration of a single treatment: Depending on the severity of the pigmentation issue, multiple treatments are usually required.
Reference price in South Korea: approximately ₩300,000 – ₩91 million per treatment.
II. Thermage vs HIFU in South Korea’s Dermatology: Which one should I choose?
This is probably the question that the most people ask. Every friend of mine who has gone to South Korea for cosmetic procedures has been troubled by this question.
First, remember one key principle: the Thermage probe is used for “tightening”, while the HIFU probe is used for “lifting”.
The radiofrequency energy of Thermage heats the entire layer of skin. After the Collagen is regenerated, the skin becomes firmer and fine lines are reduced, representing an improvement at the “cortical” level.
The focused ultrasonic waves generated by the HIFU can reach the fascia layer directly, “pulling” the sagging tissues back into place and thus improving the overall contour.
Both treatments can be performed in sequence (HIFU first, then Thermage), but there should be a gap of 3 to 6 months between them. If your budget is limited, it is recommended that you first determine exactly what issue you would like to address.
- If the skin feels loose and fine lines appear more frequently → Start with Thermage first.
- If the Apple Zone sags or the jawline becomes blurred, use HIFU first.
- Both aim to achieve improvement → Therefore, they should be carried out separately, with sufficient recovery time in between.
III. How should one consider the prices of medical beauty equipment in South Korea?
Many people wonder: For the same machine, what is the price difference when the procedure is performed in South Korea compared to Taiwan/Hong Kong?
The answer is: The differences are significant, but it also depends on the positioning of the institution.
There are roughly three types of medical beauty institutions in Gangnam:
- Friendly to foreigners: Offers Chinese-language services and translation; the prices are relatively high, but the cost-performance ratio is moderate.
- Local-recommended options: These services mainly target local customers in South Korea, offer reasonable prices, and focus on practical results. Some services may require basic knowledge of Korean language, or customers may need to find their own translators.
- Assembly-line approach: Fast, high-volume production at low costs, but with limited customization options
Generally speaking, for the same Thermage device, the price in locally renowned medical institutions may be 60% to 70% lower than that in institutions more geared towards foreign patients. The price difference for HIFU devices is even more significant; the price of the original Ulthera device can vary by 2 to 3 times compared to the Korean version.
It is recommended to do some research on BeautsGO before making your trip. Check the prices of various services, determine whether they use original products or Korean versions, and read customer reviews before deciding which clinic to book with.
IV. Guide to Popular Medical Beauty Devices in South Korea: Choose the right device according to your needs
After saying so much, which one is actually suitable for me? Just match it up directly to see:
Ages 25–30: Focus on preventive anti-aging measures
At this age range, the body still has an adequate supply of Collagen; the focus should be on “prevention” rather than “remediation”.
- Hydrofiller injections (every 3 months) – the most basic and cost-effective form of skincare.
- Rejuran (applied every six months) – For sensitive skin or those seeking a finer texture.
- Thermage FLX (once every 1–2 years) – Treatment can be started if conditions permit.
Ages 30–40: Collagen loss accelerates, and it’s time to take additional steps to maintain skin health.
- Thermage or HIFU (once a year) – choose one or alternate between them.
- Potenza (1–2 treatments per year) – Solves both Pores and acne scar problems simultaneously
- INMODE Fortella (Facial Tightening) – A cost-effective radiofrequency option
Ages 40 and above: Combine contouring with firming treatments for optimal results
- HIFU (once a year) – for lifting sagging tissues
- Thermage (once every six months to one year) – firming collagen
- EMFACE (standard treatment: 4 sessions) – Deep anti-aging for the facial muscle layer
- Pico laser (as required) – for treating freckles and dull skin tone
How to choose when having special requirements?
- Looking for ways to whiten and brighten the skin? → Pico laser treatment
- Enlarged Pores / Scars → Potenza INMODE
- Sensitive skin / Post-treatment recovery → Rejuran
- If you want a non-invasive and comprehensive approach to anti-aging → EMFACE
- Limited budget, priority given to cost-effectiveness → Hyaluronic acid injection combined with INMODE therapy
V. Things you must know before going to South Korea for cosmetic surgery
- Reservations should be made in advance: The popular time slots at well-known institutions in Gangnam are often fully booked. It is recommended to make a reservation on BeautsGO 2 to 4 weeks before your trip, as it is very likely that you won’t be able to get a slot if you go at the last minute.
- Bring cash: Many clinics only accept cash (Korean won); using a credit card may be restricted or subject to additional fees.
- Language issues: Currently, many institutions offer Chinese translation services, but not all of them do. It is recommended to confirm this in advance before making a reservation.
- Post-treatment recovery period: After using most of these devices, the face will turn red for 1 to 3 days. If you plan to go shopping immediately after the treatment, it is best to schedule it towards the end of your trip.
- Don’t pursue low prices: Clinics with unreasonably low prices may have issues with the type of equipment used, the number of treatments offered, or the qualifications of the technicians performing the procedures. It’s better to spend a bit more money and choose a reliable option.
- Post-treatment care: Sun protection is of utmost importance! After any type of phototherapy treatment, failing to take proper sun protection measures means that all the efforts have been in vain.
VI. Key Points in Understanding the Pricing Strategies of Medical Beauty Equipment in South Korea
To summarize the key points of these 8 most popular devices that have been identified this time:
| Equipment | Core benefits | Reference price in South Korea (for the entire face) |
|---|---|---|
| Thermage FLX | Tightening, reducing fine lines, and unclogging Pores | 1.8 million to 3.5 million yen |
| HIFU Ulthera | Deep lifting and contouring treatment | ₩2.5 million to 5 million |
| Potenza INMODE | Acne scars, Pores, scars | ₩800,000 to 2,000,000 per treatment |
| EMFACE | Dual anti-aging effects for both muscles and skin | 1.5 – 3 million yen per treatment |
| Rejuran | Repair and moisturize sensitive skin | ₩500,000 to 12 million per procedure |
| Hydrofiller injections | Deep hydration and radiance | ₩150,000 to 500,000 per treatment |
| INMODE (face) | Tightening and defined facial contours | ₩600,000 to 1,800,000 per treatment |
| Pico laser | Skin pigmentation, whitening, and tattoo removal | ₩300,000 to 10 million per treatment |
※ The prices mentioned are based on the reference range for clinics in Gangnam, Seoul, South Korea. The actual prices will depend on the specific location of the clinic, the model and version of the equipment used, as well as the number of treatments provided. Please refer to the quotes provided by the clinics for accurate information.
VII. Making an appointment with a Dermatology specialist in South Korea – Done easily with BeautsGO
After reading this guide, if you are truly interested, it is recommended that you first check the real reviews and current schedules of various clinics on BeautsGO. It lists reputable cosmetic surgery institutions in popular areas such as Seoul’s Gangnam, Hongdae, Myeongdong, Jeju Island, and Busan. You can make appointments directly in Chinese, and if you have any questions, you can also get answers online in advance.
Are you ready? Click the button below and start booking your medical beauty treatment trip to South Korea now.