On the day I went shopping in Hongdae, I took the opportunity to get some dermatological advice nearby. To be honest, my initial intention was just to experience the atmosphere of Dermatology clinics in the Hongdae area, but after entering Eslibon Clinic, I immediately scheduled a consultation with Director Kim Do-wei. This article aims to record my entire experience, providing some reference for those who are also considering visiting Dermatology clinics in Hongdae.
1. While shopping in Hongdae, I walked into Siliben and then made an appointment with Director Kim Do-wei.
I had been looking for a Dermatology clinic in the Gangnam area, thinking that going there was the only proper option. Later, a friend told me that there were also several great clinics in the Hongdae area, especially SWOMAN S Reborn. They said that Director Kim Do-wei personally examines each patient and doesn’t just send people away casually. So I thought, since I was already in Hongdae, why not give it a try?
As soon as I entered, I realized that the environment was much better than I had imagined. It wasn’t about some exaggerated decorations, but rather a clean and high-quality design style – with a beige color scheme, an orderly front desk, and comfortable sofas in the waiting area. In fact, there aren’t many clinics in Hongdae that offer such an experience.
II. Where is the SWOMAN S Reborn? It is just a 2-minute walk from the Hongdae Entrance Station.
The location is very easy to find. Take the subway to Hongdae Intercity Station, exit from Exit 8 or 9, and then walk forward for about two to three minutes to arrive. The address is 162 Yanghwa-ro, Mapo-gu, 8th floor, within a building called “Good People’s Building”.
The clinic is right above the elevator, and the shopping areas of Hongdae are located on the floors below. If you don’t want to go back immediately after your skin treatment, you can simply go downstairs to shop or eat – it’s extremely convenient for scheduling your activities. Moreover, they have a parking lot, located behind the building; you can park there for free during your stay at the facility, which is very convenient for those who drive there.
III. What is Rejuran PN from Sileben? This is the area in which Director Kim Do-wei excels the most.
Before the in-person consultation, I did some research and learned that Director Kim Do-wei is particularly famous at Hongdae for the Rejuran PN treatment. I had heard about this treatment before, but I had never delved into it in any detail.
In simple terms, Rejuran PN is not a product that provides immediate “filling” effects; rather, it is a restorative treatment that serves to “lay a foundation” for the skin. Its key ingredient is high-concentration PN (polynucleotides), and its primary function is to…
- Repair damaged skin cells and promote the regeneration of Collagen and elastin
- Provides deep hydration, enhances the skin’s barrier function, and fundamentally makes the skin texture finer.
- Reduces the appearance of fine lines and Lifting the glow of the skin (that healthy, radiant appearance, not the look of pseudo-edema)
- The postoperative period, when the skin is sensitive and in need of recovery, is an ideal time to use this product, as it can help to rebuild the skin’s protective barrier.
During the consultation, Director Kim Dao-wei said that he would not recommend the same treatment plan for everyone. Instead, he would first assess the current condition of a person’s skin before making a decision. Some people need anti-aging Lifting treatments, while others simply lack moisture and need repair measures. I really appreciate this approach of not following a one-size-fits-all formula.
IV. Silebo’s HIFU is the anti-aging and Lifting solution recommended by Dr. Kim Dao-wei, a certified practitioner of this technology.
Another thing that impressed me deeply was seeing the official certification plaque for the Ulthera HIFU device in the clinic.
I think the issue of Ulthera is becoming increasingly important these days. There are many counterfeit versions of HIFU on the market, with so-called “US versions” and “parallel-imported versions” circulating freely. However, in reality, there are not many clinics that have received official certification from Ulthera’s manufacturer. The sign displayed by Sileben indicates that it is an officially authorized genuine product (정품울쎄라병원), which means that the equipment they use is an authentic model approved by the manufacturer, and not some discounted “imitation HIFU device”.
Director Kim Dao-wei offers a service called “Signature Lifting.” His philosophy is that no two people have exactly the same face, so why use the same treatment plan for everyone? Instead, he will design a customized Lifting plan based on your facial shape, degree of skin laxity, and age, rather than adopting a one-size-fits-all approach for convenience.
Moreover, he has a core argument that I believe is absolutely correct: “Anti-aging is not just about tightening the skin; it’s about restoring the skin’s ecosystem.” In other words, it’s not enough to simply tighten the epidermis; instead, we need to focus on the regenerative capabilities of the skin’s deeper layers in order to achieve more lasting results.
V. What about the environment at Sellebon? It was really a pleasant surprise to push open this door after shopping around Hongdae.
To be honest, the first impression upon entering is really positive. The overall design is in off-white tones; the reception area has an arc-shaped design, and there are sign lights – not the kind of over-the-top decorations, but the details are indeed high-quality. The sofas in the waiting area are curved, and there are small round tables nearby with mirrors, allowing guests to retouch their makeup while waiting.
The nursing room is a private space separated by curtains, not the type of open, large room. Each seating area is completely independent, creating a sense of being treated with care. The washing area is also kept very clean; the mirrors are designed to be curved and equipped with lights, and there are even aroma diffusers available, giving the overall atmosphere a premium feel.
Overall, the environment is such that you don’t feel embarrassed to ask questions. The staff at the front desk are also very friendly; whenever someone asks how to make a reservation, someone immediately steps forward to provide guidance without pressing you to make a decision right away.
VI. Basic Information on SWOMAN S Reborn
If you also wish to schedule a consultation in person, the following is the basic information. It is recommended to make an appointment in advance through LINE or BeautsGO, as this will significantly reduce the waiting time on-site.
| Project | Details |
|---|---|
| 📍 Clinic Name | SWOMAN Dermatology Hongdae Branch |
| 📌 Address | 8th Floor, 162 Yanghwa-ro, Mapo-gu, Seoul (Donggyo-dong), Good People’s Building |
| 🚇 Transportation | Exits 8 and 9 of Hongdae Entrance Station on Subway Line 2; it takes about 2-3 minutes to walk from there. |
| 🕐 Business hours | Monday to Friday: 10:00-19:00 (extended to 21:00 on Thursdays); Saturday: 10:00-15:00; Sundays are off. |
| 🚗 Parking | In the parking garage located behind the Good People Building, parking within the compound is free of charge (this does not apply to large SUVs). |
| 💬 How to make an appointment | Consult via LINE, send an email via Gmail, or make a reservation with just one click through BeautsGO. |
VII. How to make an appointment at Hongdae Sillibin Dermatology: LINE, Gmail, or BeautsGO
Would you like to visit the Silebon Hongdae branch to schedule a Rejuran treatment or an HIFU Lifting session with Director Kim Dao-wei? It is recommended to book at least 2-3 days in advance, as weekends are particularly popular. Click the button below and choose the most convenient way for you to contact us, and we will help you arrange the entire process for your skin care treatment at Hongdae, Seoul.