To be honest, when I first heard about Imageup, I was a bit resistant – with so many Dermatology clinics in Gangnam, what was really different about this one? Friends kept mentioning it to me, saying that they always went there for skin treatments whenever they flew to Seoul. Later, when I made an appointment with Director Guo Ruchen for a personal consultation, I realized that this clinic was indeed different. There are fewer than 10 Ultra clear Pico lasers in the entire of Korea, and Director Guo’s approach of understanding the patient’s needs before recommending any treatments, and avoiding unnecessary procedures, really impressed me.